Promotional Resources
Our brand unifies our mission, elevates our voice and strengthens trust, helping us attract partners, inspire supporters and expand our impact for children and families.
Our Brand Identity Guide
This helpful resource illustrates our brand as the organization preventing child abuse and neglect in South Carolina. It includes several helpful sections that include logo, visual and branded assets, signature work identities and our sub-brands. It also gives guidance on our logo usage, colors, photography, iconography and illustration styles.
This guide should be used if you are creating anything representing our brand.

Storytelling Foundations

Our prevention work is grounded in a strengths-based approach. Our stories are best told from a position of strength reflecting the success of our families and their children who have benefits from our funded programs.